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Clover
Food Lab

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Clover Food Lab

Clover Food Lab is a Boston-based company focused on fresh meals made with ingredients from local farms. Its branding emphasizes simplicity and sustainability, which were not fully reflected in the previous website.

The redesign reorganized the site structure, improving navigation and hierarchy. The new UX/UI makes it easier to find menus, locations, and information about farm partnerships.

Visually, the proposal combines vibrant green tones, clean typography, and organic illustrations. The responsive layout creates a modern, intuitive digital identity aligned with the brand’s origins.

 

The team kept the concept of 'natural, organic, and toxin-free food that was made by hand'.

Client / 

Clover

 

Role / 
Web Design
UX
Mobile Web Design

 

Agency / 

Geometry Global - Hamburg (Germany)

Year / 

2017

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